Sunday, September 8, 2024

Ennismore adds Our Habitas to lifestyle portfolio

Must read

Reading Time: 2 minutes

Worldwide: Lifestyle hospitality company Ennismore has added sustainable outdoor brand Our Habitas to its portfolio. 

Our Habitas currently operates ten resorts in locations including Tulum, Mexico; AlUla, Saudi Arabia; Atacama, Chile, and the Kalahari Desert in Namibia.

The brand currently has multiple projects in the pipeline, including a number within Saudi Arabia and further expansion plans into Asia.

Oliver Ripley, co-founder and CEO and Maurice Salem, chairman of Our Habitas, said: “We are excited to partner with Ennismore as we enter the next phase of our growth and our mission to continue to disrupt the hospitality industry. Ennismore’s entrepreneurial approach, global footprint, combined with their extensive operational expertise make them the ideal partner for Our Habitas to continue its trajectory as a global leader in experiential hospitality.”

Sharan Pasricha, founder and co-CEO, and Gaurav Bhushan, co-CEO of Ennismoresaid: “Lifestyle brands are rooted in the vision of their founder, and we are delighted to welcome Our Habitas, a globally renowned founder-built brand, to Ennismore. We look forward to working with Oliver Ripley to take this incredible, unique, and innovative brand he has built over the last ten years to exciting new destinations and markets, as well as provide our operational expertise and oversight.

“Our Habitas is rooted in creativity and purpose that will stand the test of time, and we look forward to cementing its reputation as an iconic global brand,” added Pasricha.

Sébastien Bazin, chairman and CEO of Accor, and executive chairman of Ennismore, said: “Our Habitas has created a unique niche in luxury hospitality, offering stunning destinations to passionate travellers seeking a lifetime adventure, full of memorable moments and unexpected discoveries. Its crafted positioning will perfectly fit with our Ennismore collective and effortlessly match our lifestyle and tailor-made approach to hospitality.

“We are also thrilled to join forces alongside seasoned investors who are important and long-standing partners for Accor and Ennismore, and eager to accelerate Our Habitas’ growth in the coming years,” he added.

Our Habitas is expanding globally across Latin America, Africa, the Middle East and Asia.

In June last year, the group secured $400 million from the Saudi government and investment community to expand across the region.

Latest article